RESEARCH
How the new luxury movement will change shikohin experiences. Interview with business and culture designer Hiroyuki Anzai
READ
ARTICLES
ALL
Drink the river and mountain
Three drinks to express “Drink the river and mountain” The creations of a herbalist, sommelier, tea master and bartender. A report on DIG THE TEA’s event on experimental drinks
READ
SESSION
Creating a drink under the theme of “Drink the river and mountain” DIG THE TEA’s event for exploring Local x Botanical and the future of luxury drinks
READ
BOTANICALS
Series
At the forefront of the sober curious movement: How the founder of NYC’s first alcohol-free bar is expanding the options and culture of ‘not drinking’
READ
SESSION
Series
At the forefront of the sober curious movement: Why so many people want to spend their nights at NYC’s first alcohol-free bar, “Listen Bar”
READ
CRAFTS
Azumino Wasabi gathering global attention.Fourth generation owner of Fujiya Wasabi Farm is changing the wasabi industry
READ
BOTANICALS
Mankind cannot survive without plants. Botanist Osamu Tanaka on the future of shikohin through the eyes of science, history and modern technology
READ
BOTANICALS
Direct trade of coffee beans by the jute bag TYPICA, a new platform for the global coffee market based on new aspirations and kindness
READ
SESSION
Was Ki no Tsurayuki Japan’s first sober curious cultural icon? Tsunehiro Uno talks to Chinese literature scholar Ryota Fukushima
READ
BOTANICALS
Sustainable shikohin (luxury products) of the future Agricultural Economist Satoru Shimokawa on designing future norms through economics
READ
BOTANICALS
“F4” is Mie Prefecture’s new local brand tea with origins in Taiwan The future of Local x Botanical with Kyoko Yoneda of Jikonka
READ
BOTANICALS
Enchanted by the power of Ginger. Ginger ale speciality shop KOHODO’s exploration of spices for everyday life
READ
SESSION
Series
Harvesting chamomile and planting hops in our ongoing collaboration with PAYSAN Herb Farm in Ishikawa
READ
CRAFTS
Okinawa’s turmeric travels to outer space. The legend of a man who has traveled the world to explore and nurture his love for medicinal plants
READ
RESEARCH
Series
Looking at society through Yemen’s khat culture. Breaking a long held curse around shikohin: Interview with cultural anthropologist Reiko Otsubo
READ
SESSION
Why do people seek out fragrances? Searching for seeds of new shikohin ideas through plant biology
READ
SESSION
Series
Why Drinking Loses its Appeal to Gen Z: The Forefront of Alcohol-Free Movement Shaped by the Cultural Shift towards Sober Curious | Ruby Warrington
READ
BOTANICALS
Series
The True Meaning of ‘Sober Curious’: What its Founder Discovered in the Quest for Sobriety | Ruby Warrington
READ